Cadbury Essay Example | Topics and Well Written Essays - 500 words

Cadbury - Essay ExampleIt is interesting to note that the Cadbury family were Quakers (The Story of Cadbury, n.d) as Quakers, it was their job to carry out reforms to bring positive changes to the social and industrial life of society. The Cadbury family even seek to eliminate poverty and deprivation John Cadbury actually introduced chocolate and related products to act as substitutes for alcoholic beverage since he believed alcohol was the main cause of poverty in the lower classes of society (The Story of Cadbury, n.d). more of the Cadburys dedication towards improving life for others can be seen in the way in 1893 120 terra firma of land were bought by them near the Bourneville manufactory, to house the workers (The Story, n.d), and from the way they were producing chocolates on a large scale and olibanum affordable for everyone and not just limiting it to the elite classes (The Story, n.d). The Cadburys even encouraged their customers to interact with them and their producti on process by setting up tours of the factory in 1988 (The Story, n.d). In my opinion, this kind of humanistic attitude should be there in managing businesses customers are the lonesome(prenominal) reason why businesses can sell their products and make profits, and it only makes sense that the customers should be paid attention to and taken care of. I especially liked how the factory tours were set up which would allow the customers to witness the production process themselves and even feel part of and machine-accessible to the business on a personal level.The Cadbury family had created a favorable public persona of themselves and their chocolate business, and this image has been maintained throughout the years into today. In my opinion, a business is nothing without its consumers businesses have to construct a favorable image of themselves in order to sell a product. For example, it has set up the Cadbury Cocoa league and provide money to small cocoa farms in Ghana, India, Indo nesia and the Caribbean (The Story, n.d) this money is used